How to Get B2B SaaS Prospects to Embrace Change
![Prospects and change.](https://marketingspark.co/wp-content/uploads/2024/06/Screen-Shot-2024-06-29-at-4.04.17-PM.png)
I’m a sucker for shiny, new online services. Even when I’m happy with what I’m using, it is tempting to try something else. For example, I participated in a conference call with someone using Sessions.us, an AI-powered platform. A friend who raved about it (and the sweet deal he purchased on AppSumo) piqued my interest. […]