Differentiation or Disappearance: The Crucial Role of Brand Positioning for AI Startups

If I were an AI startup today, I’d be scrambling to update and refresh my brand positioning—because the AI bubble is looming. Remember the dot-com crash of 1999-2000? Many companies evaporated because there was no real business behind the idea, just hype. The same thing is happening now with AI. We’re seeing a flood of […]