AI Summary
Tom Schwab, CEO of Interview Valet, discusses the evolution of podcasting, highlighting its growth since 2019 and the increasing role of AI in content repurposing. He emphasizes that while AI can assist with production, authentic human connection remains paramount for building trust and driving ROI. Schwab also advises businesses on leveraging podcasting effectively, whether as a host or guest, by aligning it with strategic goals and demonstrating tangible business results.
In This Episode
0:00Introduction to Tom Schwab and Interview Valet
1:04Journey to starting Interview Valet
3:12Evolution and growth of podcasting
6:55AI's impact on podcasting and repurposing content
12:12Is it too late for companies to start podcasting?
17:26Podcast distribution and promotion strategies
22:13The power of human connection in podcasting
25:25Advice for marketers pitching podcasting to CEOs
29:39Future of Interview Valet and podcasting
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